Vision-driven development
I believe in building products with a clear purpose. I translate ideas into functional, scalable solutions that address real user needs.
About Me
Specialised in the development of end-to-end tech for early-stage start ups. I'm experienced in, and excited by, building products that drive meaningful user adoption and retention.
What I'm passionate about
Feedback gathering
& iteration
Developing with the help of hands-on user feedback and testing ensures that products evolve meaningfully.
Elegant solutions
to problems
Complex functionality doesn't need a complex interface. I'm enthusiastic about crafting sleek, intuitive UX.
Proprietary,
full-stack code
I specialise in creating custom solutions from the ground up, building unique experiences without reliance on off-the-shelf components.
My Experience
Working at Verticode, I've had the privilege of leading the development of over 20 projects from start to finish, spanning a wide range of business domains.
Some products I've built
Healthcare
clinical trials participation and recruitment app
Beauty & Wellness
skincare advice chatbot
Fintech
loan calculator for small businesses • smart cashflow
monitoring tool
Human Resources
ai-powered performance monitoring tool • career pivoting
advice and coaching platform
Edtech
language school management & timetabling platform
Consumer Goods
secondhand furniture marketplace • personal aviation
vehicle marketplace
Real Estate
landlord and tenant communications management app
Social Media
trending video/audio explorer • tiktok-style social media
platform for musicians • freelancer job search site
Further work
Landing page design & development
I contributed to the redesign and development of key sections of Verticode's website, focusing on enhancing UX and optimising layout performance. These improvements led to stronger user interest and better content relevance.
52%
Higher engagement time per session
32%
Decrease in bounceback rate
Internal tooling & process improvement
One of my core contributions was implementing a custom data fetching component, which not only streamlined data retrieval and display, but also introduced dynamic filtering capabilities, significantly reducing development time. The component also served as a template for future internal tools.
Tech Stack
